Boucher Group

Conveniently located in and around Milwaukee, Wisconsin, Boucher Automotive features 19 locations, 16 brands, and is ranked in the Nation's Top 100 dealers. We are a family owned and operated dealer group serving the Southeastern Wisconsin area. Gordie Boucher has been recognized as Wisconsin's Time Magazine Quality Dealer Award Winner for exceptional performance and distinguished community service. Boucher Automotive features award-winning dealerships in both sales and service. We support and have a strong community presence in Wisconsin and the Milwaukee area. Boucher Automotive features tenured experienced professionals to assist you throughout your shopping and ownership experience.