Account Manager

Note: This role is 5 days onsite in Hoboken, NJ.

Partnered with Aquent, a leading global eCommerce organization is seeking a dynamic individual to join its innovative advertising team. In this pivotal Account Manager role, you will play a crucial part in shaping and executing cutting-edge advertising solutions that drive significant conversion and brand-building success for our clients. Your strategic insights and hands-on execution will directly influence client satisfaction and revenue growth, making a tangible impact on the success of diverse advertising campaigns across multiple channels.

About the Role

This role blends strategic planning with tactical execution, offering a unique opportunity to lead end-to-end omnichannel advertising campaigns. You will serve as a subject matter expert, translating brand marketing goals into actionable media strategies and delivering measurable results. By managing day-to-day client interactions and providing strategic recommendations, you will be instrumental in fostering strong client relationships and contributing to overall business growth.

Key Responsibilities

• Act as a strong executor and consultative partner, developing strategic plans and executing managed-service and self-service campaigns.
• Collaborate closely with internal sales and account teams to craft strategic, data-driven media proposals aligned with client objectives.
• Lead and participate in external advertiser and agency calls, showcasing expertise in media tactics, audience strategy, and campaign stewardship.
• Apply a deep understanding of various media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.
• Regularly communicate campaign performance metrics, insights, and optimization recommendations to both internal and external stakeholders.
• Ensure seamless campaign launches and high-quality client experiences by adhering to internal service level agreements (SLAs) and quality assurance (QA) processes.
• Confidently present strategic upsell recommendations to drive incremental revenue, demonstrating strong executive presence with clients and agencies.
• Partner cross-functionally to effectively traffic campaigns across various ad technology platforms.
• Proactively troubleshoot and resolve campaign issues to ensure optimal performance and client satisfaction.

Must-Have Qualifications

• Bachelor's Degree in Business, Marketing, Communication, or a related field.
• 3+ years of experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.
• Deep understanding of digital media metrics (e.g., CPM, ROAS, CPC, CTR) and media math principles for campaign optimization.
• Proven client-facing experience, including proactive risk identification and solution development.
• Excellent verbal and written communication skills, coupled with strong presentation abilities.
• Strong project management capabilities and the ability to thrive under pressure while managing multiple priorities effectively.
• High comfort level navigating rapidly evolving environments and ambiguous situations.
• Strong proficiency with Microsoft Excel, PowerPoint, Word, and Outlook, along with familiarity with Salesforce, JIRA, Tableau, SQL, and Power BI.

Nice-to-Have Qualifications

• Master's Degree in Business, Marketing, Communication, or a related field.
• Extensive experience in programmatic advertising, including knowledge of Demand-Side Platforms (DSPs), Data Management Platforms (DMPs), and ad exchanges.
• Proven track record of influencing advertiser investments in media strategies.