Product Manager

JobTitle Manager, Innovation & Partnerships

LocationNew York, NY (Tri-State Metro)or EasternTime zone(Remote/Hybrid)

About Gain Theory

Gain Theory is atop-tier GlobalMarketingAnalyticscompanybringingtogether data, analytics, technology, and insight capabilities to weave engaging business narratives which inspire our Fortune 500 clients to impactful business decision making every day.

We areanindependent practice within WPPoperating across 50+ markets with hubs in New York, London, and Singapore. Our New York officesitsin 3 World Trade, overlooking the World Trade Memorial.Weretainfull independence to work with non-WPP clients (over 50% of our clients are non-WPP clients), and we do not provide unpaid services within WPP.

When it comes to working at Gain Theory, our people are passionate about making a difference, both at work and in their lives. We are creating a culture that drives excellent delivery while giving our teams and individuals the space they need to enjoy their own passions.Pursuing these twoobjectivesin tandem maximizes the quality of delivery for Gain Theory, but more importantly, the quality of life for the individual.

About Innovation and Partnerships

Gain Theory is approaching how we develop products and solutions differently.We are moving beyond products that simply deliverfacts and figuresto solutions that influence decisions and drive enthusiasm to act.We'redoing it fast, andwe'reinfusing AI at every step in the process.Our Innovation andPartnerships team develops our new, client-ready, measurement solutions, supports and enhances our existing productsuite,andidentifies, negotiates, and manages our data and tech partnerships that help powerall oursolutions. Wemaintaina robust and vibrant partner ecosystem to meet the current and future needs of our diverse client roster.We also have an active voice in WPP's broader partnership ecosystem ensuring Gain Theory's vision and business needs are reflected at the highest levels in our broader organization.

Position Summary

The Manager, Innovation & Partnerships will drive day-to-day execution across three core areas: rapid prototyping and commercialization ofnewsolutions; support and evolution of existing products; and management of strategic data and technology partnerships. This role is highly visible andoccasionallyclient-facing, requiring strong project/product management, exceptional attention to detail, and the ability tooperatein a fast-moving environment with shifting priorities. The successful candidate will partner with Research & Development (R&D), Development, Client Teams, and external partners to translate concepts into client-ready offerings and support their adoption inmarket.

We are looking for an individual that understands the data, analyses, and tools of Marketing, understands where the marketplace isgoingand approaches delivery of results through the eyes of the client.Consulting, partnership, excellentcommunicationand project management will be the hallmarks of the ideal candidatebeyond the prerequisite problem-solving skills and general understanding of how Marketing organizations function and use analyticsto solve everyday challenges.

So, if you are talented, client-centric,solutions oriented,and futurefocusedthen we want to talk!

Key Responsibilities

• Product Management:Maintainaccurateproduct documentation, narratives, FAQs, and proposal content; ensure pricing and capability descriptions are current.

• Design strategicproject plans,assess organizationalrisks, and dependencies;influencealignment across technical and business stakeholders.

• Brainstormwith business partners andhelp translateGain Theory strategic visionintoclient-readyprototypes;coordinate with R&D and Development on scoping, testing, and development logs.

• Enableorganizational access to tools and environments;define andenforce process standards and quality assurance checks.

• LeadGo-to-Market (GTM)process anddesignassetsfor multiple solutions concurrently,including:sales materials, product documentation, training content, demo videos, pricing frameworks, and rate cards.

• Lead internal enablement and client training; co-pitch with Client Teams and manage pilots with clear milestones and success criteria.

• Support new client pitches for existingsolutions;tailormessaging byindustry and buyer persona.

• Track product performance and adoption; synthesize insights intostrategicproductrecommendations, newfeatures,andproductroadmap inputs.

• Identify, evaluate, integrate, and manage data and technology partners (e.g., media, measurement, platform providers).

• Maintain a partner roster with capabilities, performance metrics, limitations, cost implications, and use-case alignment.

• Participate in WPP's broaderproductecosystemto ensure Gain Theory'sofferings are accuratelyrepresented.

RequiredQualifications

• Bachelor's degree.

• 2-5 years of experience ina combinationof the following:ProductManagement/Operations,ProjectManagement,Innovation,Partnerships,MarketingAnalytics, GTM/SalesEnablement, Customer Success, Product Marketing.

• Familiarity with marketing analytics concepts (e.g., Marketing Mix Modeling, attribution, optimization, audience activation) and industry data sources (e.g., Nielsen, IRI, iSpot.tv, YouGov, BAV, Experian).

• Professional exposure to AI (e.g., working with multiple large language models, AI agents, or product-embedded AI features).

• Strong communicationand storytelling skills; confidentpresentingto clients and senior stakeholders.

• Proficiencyin PowerPoint and Excel (including pivot tables and VLOOKUP).

• Demonstrated ability to manage multiple projects,prioritize withimperfect information, and meet tight deadlines.

• High attention to detail and process rigor.

PlusQualifications

• Exposure toPython, R, SQL, Tableau, AWS, Google Cloud Platform, or Microsoft Azure.

• Familiarity with core statistics (e.g., correlations, t-tests, R, sample sizing, A/B testing).

• Experience leading small teams.

• Advanced degree.

CriticalIntangibles

• High capacity for context switching andoperatingin a fast-paced environment.

• Relationship-building and influence across technical and business stakeholders, including senior executives.

• Ownership mindset with bias to action; ability to introduce structure and standards where needed.

• Resilience and adaptability; comfortable iterating and pivoting based onnew information.

• Meticulous documentation and quality assurance.

Role Highlights

• Access to best-in-class AI tools andecosystemfew companies can match.

• Visibility and impact with Fortune 500 brands.

• A culture that values excellence and supports personal passions.

• Global reach with independence to work across WPP and non-WPP clients.

• Career growth in a teamshapingthe future of AI-enabled marketing analytics.