Product Marketing Director

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About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

• Lead end-to-end product launches for Connectivity, Zero Copy, and Real-Time, translating complex platform capabilities and architectures into clear, differentiated positioning and messaging from launch through sustained market momentum. This includes actively supporting public relations efforts and contributing to press release content for key announcements.
• Work closely with the Partner Marketing team and strategic ecosystem partners to develop joint messaging, partner announcements, and co-marketed narratives that highlight interoperability, integrations, and customer value across the broader data ecosystem.
• Drive technical sales enablement and readiness programs, delivering deep product narratives, demos, and use case driven assets that enable sales and solution teams to confidently position Data 360.
• Serve as a subject matter expert and technical spokesperson for the portfolio, owning content strategy and development across technical documentation and blogs, demos, webinars, launch assets, and thought leadership for customers, analysts, and partners.
• Shape and influence product strategy through close partnership with product management by bringing customer insights, competitive intelligence, and ecosystem feedback into roadmap and prioritization discussions.
• Confidently deliver compelling technical presentations to internal and external audiences of all sizes, including executive leadership, customers, and partners.

• 8+ years of experience in product marketing, industry marketing or corporate marketing.
• Demonstrable expertise in leading product launches from strategy to execution.
• Proven ability to strategize, craft, and communicate compelling technical messaging and positioning for complex technology products.
• Excellent communication skills and the ability to present to executive leaders, cross-functional partners, and customers
• Ability to create a range of marketing assets including, on-message product demo videos, sharp succinct slide pitch-decks, product data sheets, technical enablement material, press releases, and blog posts.
• Experience working directly with industry analysts (e.g., Gartner, Forrester) and leading briefings to shape industry narratives.
• Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics.
• Expertise in creating strong working relationships with cross-functional teams and align with global stakeholders

• Experience with the Salesforce products, Data + AI/CDP platforms and/or other SaaS and B2B technology platforms preferred
• Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity
• A winning attitude that inspires optimism, fun, and the desire to always be learning!

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

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