Multi-Channel Marketing Associate

We are seeking an enthusiastic and detail-oriented Multi-Channel Marketing Associate to join our dynamic marketing team. In this role, you will support our marketing efforts across content syndication, account-based marketing (ABM) initiatives, and direct mail. You will work closely with senior team members to assist in the planning, execution, and analysis of multi-channel marketing campaigns. This position offers an excellent opportunity to gain hands-on experience in developing multi-channel marketing strategies and contribute to the success of our marketing initiatives.

Responsibilities:

• Support content syndication efforts by helping to identify relevant platforms, manage vendors, own implementation, and monitor performance.

• Contribute to ABM campaigns by assisting with account briefs, targeting strategies, and creative creation processes.

• Assist in the development and execution of direct mail campaigns, including list management, creative coordination, and tracking.

• Coordinate with internal stakeholders, cross-functional teams, and external vendors to build, launch and optimize campaigns across platforms.

• Help maintain and update campaign tracking spreadsheets and reports.

• Assist in the creation and optimization of landing pages for various marketing campaigns.

• Support the team in budget management and campaign performance tracking.

• Collaborate with cross-functional teams, including content, creative, and sales, to ensure alignment of marketing efforts.

• Help prepare presentations and reports on campaign performance for stakeholders.

• Assist in the research of industry trends and best practices in paid media, direct mail, content syndication, and ABM.

• Support the team in vendor management and communication.

• Participate in team meetings and contribute ideas for campaign improvements and new initiatives.