Sales Operations Analyst II

*This is a hybrid role based out of our HQ in Carlsbad, CA. In-office expectation is 3 days a week*.

ABOUT THE POSITION

The Sales Operations Analyst is an integral member of the wholesale sales team, responsible for supporting the team's operational processes and procedures. Key duties include, but are not limited to, creating and maintaining wholesale standard operating procedures (SOPs), managing master data files, overseeing the prAna B2B system, providing support for regional accounts and sales representatives, coordinating and executing sales meetings, and trade shows. This position collaborates with internal teams, including Sales, Finance, Marketing, Operations, as well as external sales representatives.

The role operates with general supervision and requires a high degree of self-motivation. The ideal candidate should consistently deliver accurate and timely work, thrive in a fast-paced, deadline-driven environment, and follow established processes and routines. Additionally, they should be adaptable and able to adjust priorities when circumstances change.

HOW YOU'LL MAKE A DIFFERENCE

Sales Operations and Systems Support

• Maintain and update the Sales Calendar, including department deadlines, MAP/sales promotions, sales events, and seasonal deadlines.

• Oversee SharePoint for wholesale, including Consolidated Master, GOA, SIS, and SOPs.

• Manage NuOrder B2B maintenance and seasonal product catalog build/pricing updates.

• Create, update, and publish SOPs to support the sales team.

• Monitor MAP policy adherence and communicate updates.

• Update special pricing in ERP during seasonal MAP promo periods.

• Send bi-weekly Delayed Management Report communication for all territories.

• Manage 3rd party data uploads seasonally.

Regional Sales Support/Order Book Management

• Collaborate with internal and external sales reps to facilitate seasonal sell-ins.

• Coordinate with Production, Shipping, Allocation, Account Ops, and Sales Reps to ensure best practices and compliance.

• Monitor and maintain open orders, keeping sales reps and customers informed about status (backorders, cancellations, adjustments, credit holds, etc.).

• Communicate SMU UPC and style setups to customers before order deadlines.

• Inform internal and external reps of dropped and changed styles.

• Provide return authorizations for warranty and product issues.

• Collaborate with customers and prAna accounting on credit issues, invoicing, and terms.

• Ensure accounts receive necessary photo assets and marketing copy for digital selling on time.

Trade Show and Sales Meeting Planning

• Develop and monitor event/meeting project plans.

• Track event budgets, including cost estimates, spending, and adherence to budget, and prepare management reports.

• Manage relationships with vendors (caterers, rental companies, staffing services, transportation, hotels, conference sites).

• Coordinate internal team support for event materials, equipment, and venue setup.

• Organize transportation and hotel arrangements for attendees, including venue reservations, hotel bookings, airline travel, and miscellaneous expenses.

• Oversee A/V and staging setup for fashion shows, general sessions, break-out meetings, and product rotations.

• Plan and coordinate off-site activities and meals, including transportation.

• Manage event staffing, scheduling, and coordinate with Marketing team to oversee outside vendors and staff.

• Attend and supervise events/meetings to ensure efficient execution and resolve issues.

• Ensure all materials and equipment for events are in place and address any deficiencies.

• Organize cross-department support and track progress through weekly meetings.

• Assist Merchandising/Design teams with Fashion Show logistics.

• Keep meetings and activities on schedule during events, addressing any issues.

• Assist at trade shows, provide front desk support and show line assistance as needed.

Other Duties

• Perform additional tasks as assigned.

YOU HAVE

• High school diploma or equivalent; bachelor's degree helpful but not required

• Apparel industry experience preferred

• 3 to 5 years of experience in Logistics/Operations or similar

• Minimum of 2 years of experience in wholesale sales operations and/or sales support role

• Proficient computer skills, including proficiency in MS Office (Word/Excel) and MS Outlook

• Advanced Excel skills required

• Ability to manage multiple projects and priorities

• Proven proficiency with Full Circle or ERP required

• Power Bi experience helpful

• Proficiency with SharePoint (navigation, editing lists, retrieving information, etc.)

#Hybrid

#LI-LC1

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.