Vice President, Engagement Strategy

Description

You inspire creativity and lead with clear direction.

In this role, you will own the multichannel activation strategies that deliver measurable results for our clients. You will sit at the convergence of multiple disciplines where you amplify our creative work and guide in-market execution and measurement. You will:

• Partner with brand and medical strategy to define the path forward for our clients
• Partner with the Insights, Research, Data Science and Behavioral Science to craft engagement briefs that inform the creative process
• Partner with creative to craft multichannel narratives and tailor the final mile execution to maximize the amplification potential of creative within channels relevant to each micro-moment

Essential Requirements:

• 7+ years of multi-channel strategy experience, (digital pharma, healthcare or agency) across HCP and Patient efforts. Payor experience a plus
• 2 years of solid multi-channel CRM experience

Desired Requirements:

• Experience with global clients and regional roll-outs
• Basic UX principles
• Basic understanding of privacy governance

The annual base salary for this position ranges from $175,000 to $210,000. The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role. In addition, some positions may include eligibility to earn commissions/bonus based on company and / or individual performance.

At GSW, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn't align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.

GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences that involve, inspire, educate and activate people through ongoing brand journeys. As one of the world's ten most-awarded healthcare advertising agencies, GSW is hell-bent not to replace the same old with the same old. This is achieved through a provocative premise - if other brands communicated the way healthcare brands do, how many customers would they have? GSW turns against this premise through discovery of beneath-the-surface customer insights that we impact with stories, simplicity and authenticity.

Work Here Matters Everywhere | How are you inspired to change lives?

Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)

Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements.
At Syneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position will include a competitive compensation package, Health benefits to include Medical, Dental and Vision, Company match 401k, flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements.