Director, Growth Effectiveness (Client Relations)

The Director, Growth Effectiveness oversees the execution of sales content to articulate a clear value proposition for client acquisition and retention opportunities. This role supports project management, process optimization, planning, execution, and analysis of proactive and reactive proposals and presentations. Strong collaboration with sales and account management team members, sales enablement, and the broader business is required to achieve sales and retention growth targets. The position will manage a team of presentation and reporting specialists, proposal coordinators and writers, and market researchers, ensuring consistent, high-quality output for each individual project and effective, scalable processes.

What you will be doing:

• Oversee the end-to-end sales support for Client Services/Client Relations, understanding the team's selling and/or retention goals and their strategy to achieve those goals

• Coordinate the development, curation, and management of core content (in collaboration with the B2B marketing team), including presentations, benchmarking, boilerplate proposal language, etc., ensuring all materials are up-to-date and readily available

• Ensure concise, easy-to-understand language and compelling graphics in our core assets that align with our approved B2B approach and the Bright Horizons' brand

• Effectively leverage our sales enablement platforms to balance the necessity of self-service with projects that warrant more in-depth support and customization

• Work closely with Client Services/Client Relations to understand their selling and/or retention sales objectives, buying influences, weaknesses and opportunities, along with Bright Horizons positioning, effectively translating the agreed-upon strategy into a winning sales story that is consistently represented in high-quality sales collateral and materials throughout the sale

• Have courageous conversations that challenge the status quo and support a culture of continuous improvement of growth processes, content, and outcomes

• Pays close attention to what works well and what doesn't, with the goal of continuously optimizing existing approaches; proactively solicit feedback regarding areas for improvement for the team

• Develop and maintain strong collaborative relationships with the B2B content team members, graphic designer(s), growth training team, consulting, and other support teams to ensure alignment within cross-functional initiatives

• Oversee an effective team of presentation, proposal, research and/or reporting specialists, supporting their training and professional development, and establishing effective job processes

• Lead regularly scheduled conference calls/meetings with team members to discuss project progress, identify areas for cross-training, sharing best practices and newly developed materials

• Monitor and analyze sales data to identify gaps, track the effectiveness of enablement efforts, and make data-driven adjustments

• Handle and resolve client and internal customer issues as necessary in an appropriate and professional manner

• Exemplifies and fosters the Bright Horizons culture and HEART Principles in all work functions and internal interactions

What we hope you will bring to the role:

Bachelor's Degree in Business, Marketing, Communications, or similar - Required

5 years of Supervisory experience in high-performing sales organizations (sales or enablement) - Required