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Business Development Manager/ Strategic Marketing Manager (f/m/d)

Hitachi Energy
United States, Pennsylvania, Mount Pleasant
100 Distribution Circle (Show on map)
Nov 18, 2024

As Business Development Manager / Strategic Market Manager you will lead the launch of new Digital & Monitoring solutions and drive profitable growth of the global High Voltage Services business. This role requires a strategic thinker with a strong background in business development, business models, and marketing within the electrical engineering or energy sector.

Your key responsibilities

  • Product Launch: Develop and execute a comprehensive go-to-market strategy for new Digital & Monitoring products, ensuring successful market entry and adoption.
  • Digital Business Model: Innovate and develop new business models for the HV Services Digital & Monitoring portfolio. Identify new channels, value chains, and revenue models to monetize the portfolio.
  • Market Analysis: Conduct in-depth market research to identify opportunities, customer needs, and the competitive landscape for High Voltage services solutions. Stay informed about laws, rules, and regulations driving the energy transition.
  • Strategic Planning: Create and implement strategic plans to drive business growth and achieve sales targets in the global market.
  • Marketing Campaigns: Collaborate with the marketing team to design and execute campaigns that promote new products and enhance their visibility.
  • Sales Management: Oversee the sales process, including lead generation, negotiation, and closing deals, to ensure revenue targets are met.
  • Performance Metrics: Monitor and analyze the performance of business development and marketing activities, adjusting strategies as needed to achieve goals.
  • Industry Networking: Represent the company at industry events, conferences, and meetings to network and promote the business.

Your background

  • Education: Bachelor's degree in business administration, Marketing, Electrical Engineering, or a related field. An MBA is preferred.
  • Experience: At least 5-7 years of experience in business development and marketing within the electrical engineering or energy sector.
  • Skills:
    • Strong understanding of high voltage services market dynamics.
    • Excellent strategic planning and project management skills.
    • Proficiency in CRM software (e.g., Salesforce) and marketing tools.
    • Exceptional communication and negotiation abilities.
    • Ability to develop and present compelling business proposals.
    • Strong leadership and influential skills.

Why join us?

  • You will do interesting and enriching work, as part of a dynamic, passionate, and collaborative team which is committed to innovation, continuous improvement.
  • You will be stretched, encouraged, and supported to grow - we pride ourselves on providing strong learning and development opportunities.
  • We offer an environment that fosters collaboration, connection, and diversity of thought.
  • Our culture is one of a kind: Come as you are and bring your unique attributes, passion and drive to Hitachi Energy, contributing to making us 'the place to be' and to our purpose of advancing a sustainable energy future for all.
  • Flexible working, including hybrid/remote working opportunities.
  • A competitive compensation and benefits package.
Apply now
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